Resources
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The templates behind the course, for founders and GTM teams marketing SaaS and AI products. They live inside the free course. Create an account and they are yours.
Template
Positioning canvas
The one-page canvas that aligns positioning across sales, marketing, and product.
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GTM launch checklist
39 things that need to be true before a launch goes live. Steal it.
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Messaging house template
Pillar, proof, persona. The structure that keeps your messaging consistent.
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ICP validation interview guide
The 12 questions to ask in customer discovery interviews. With scoring rubric.
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